White papers

Will the Hot Used Car Market Lead to Burns?

Key Insights: Dealerships are acquiring more inventory than they are selling. Used vehicle stocking levels have moved into the positive territory compared to Q4 last year. Days supply has increased by approximately 11 days since then. Although PVR has remained strong, there is increasing stress in the markets. Whereas dealers made far fewer markdowns in…

Maximizing Used Car Inventory Profit During Times of Inflated Prices

Since March 2020, the automotive marketplace has been highly volatile. The COVID-19 pandemic forced manufacturers to pause production lines, greatly reducing dealerships’ inventory to a level that was unable to meet surprising consumer demand. As the gap between supply and demand widened, dealers turned toward used inventory to maintain volumes and profitability. The increased demand…

The Omni Channel Power of LotLinx /AI/

How does /AI/ deliver dealership inventory ads at the exact moment a consumer has honed in on a single VIN? Learn the story of our proprietary Omni-Channel Network from one of the men behind our machine: Lance Schafer, LotLinx GM of Product and Technology. WHAT DOES LOTLINX MEAN BY “OMNI-CHANNEL?” One of the most frequently…

Accelerating Search Engine Marketing With Artificial Intelligence

According to recent LotLinx research, dealerships spend upwards of $8,000 a month on search engine marketing (SEM). Given the hefty investment and the wealth of data each search provides, shouldn’t you be fully optimizing your campaigns? We are at the precipice of a fourth industrial revolution – a period of great change that will be…

Learn about Sentinel the VIN
Management Platform

Maximize your profits with our automotive technology solutions that execute VIN-specific strategies via innovative features, including real-time market analysis and inventory management that increases turn, reduces waste, improves margins, and controls risk.

6 Vital Inventory Strategies Dealers Need to Have Their Marketing Plan Support

If you expect to hit your sales goals, you need to segment your marketing activities to focus on your specific inventory objectives. Here are six essential ways to ensure your marketing makes a meaningful impact – all with the help of artificial intelligence. As the Chief Strategy Officer at LotLinx, Inc., my most meaningful time…

Feel the Lotlinx Effect

Lotlinx was created to hand operational and fiscal control back to the dealer. We have been harnessing our AI and machine learning technology for over a decade, purely focusing on how dealers can move their inventory more efficiently and effectively.