LotLinx General Manager of Product and Technology, Lance Schafer discusses what’s next for artificial intelligence at the DrivingSales Executive Summit, and how /AI/ can help your dealership make stronger inventory...
Results of two-year study shows that game changing AI marketing solution significantly outperforms human-managed campaigns by increasing shopper engagement while reducing average cost-per-click by 60 percent LotLinx, the automotive industry’s...
According to recent LotLinx research, dealerships spend upwards of $8,000 a month on search engine marketing (SEM). Given the hefty investment and the wealth of data each search provides, shouldn’t...
If you expect to hit your sales goals, you need to segment your marketing activities to focus on your specific inventory objectives. Here are six essential ways to ensure your...
LotLinx was founded by Len Short, Jason Knight, Robert Vucic, and Lance Schafer to solve the automotive retailer’s challenges with digital advertising inefficiency. By developing state-of-the-art marketing technology powered by...