In December 2023, a global automaker enlisted the VIN-specific Lotlinx platform to help dealers in the western region bring visibility to aging units approaching 60 days-on-lot. The program sold 51% of targeted inventory.
Key results
51% total inventory sold by all dealers
100% shoppers sent to dealer’s VDPs
87% traffic net-new to dealer’s site
Download the PDF to view the full campaign results.
About Lotlinx:
Lotlinx empowers automobile dealers with data and technology to give the best possible market advantage on every vehicle transaction. Lotlinx offers a suite of features such as real-time market analysis, inventory management, and precision targeted vehicle advertising. Dealers leverage the platform to identify potential inventory risks and execute VIN-specific strategies enabling them to move inventory faster and more efficiently.
To start leveraging Lotlinx technology at your dealership, request a free, individualized Inventory Risk Analysis.Â