Experienced Automotive Leader to Drive Innovation and Elevate Dealer Success Through AI and Machine Learning
DETROIT, Feb. 4, 2025 /PRNewswire/ — Lotlinx, the auto industry’s leading VIN-specific data company for dealership inventory management, announced today the appointment of Joshua Gonsenhauser as Vice President of Product Strategy. Gonsenhauser, a seasoned professional with over a decade of experience in automotive software and marketing, will lead the ongoing development of Lotlinx’s solutions designed to optimize dealer operations and improve ROI through artificial intelligence (AI) and machine learning.
Gonsenhauser joined Lotlinx after an accomplished career at Cox Automotive, where he held leadership positions across SaaS, inventory management, acquisition and wholesale products and strategy teams. During his tenure, he played an instrumental role in launching data-driven initiatives that supported dealers with consumer engagement and adaptation to the industry’s fast-changing environment.
“Josh brings a unique combination of industry expertise and strategic insight to Lotlinx,” said Len Short, Executive Chairman of Lotlinx. “Josh is an outstanding executive. His proven track record of innovation and his passion for driving dealer success make him the perfect fit to lead our product strategy efforts. We’re thrilled to have him on board as we continue to redefine what’s possible in automotive retail.”
Throughout his career, Gonsenhauser has been dedicated to helping dealerships thrive in an increasingly competitive marketplace. At Cox Automotive, he contributed to the development and deployment of solutions that simplified digital marketing and supported dealer growth. His work has been instrumental in advancing tools that connect dealers with ‘ready-to-buy’ shoppers and provide actionable insights to optimize inventory management.
“Lotlinx’s commitment to harnessing the power of AI and machine learning to drive precision and efficiency is unmatched,” said Gonsenhauser. “I’m excited to join a team that’s not only pushing the boundaries of innovation but also helping dealers focus on what truly matters—connecting with customers and achieving sustainable growth.”
Gonsenhauser’s new role at Lotlinx will involve guiding the company’s product vision and ensuring its alignment with dealer needs, using advanced technologies to simplify and elevate digital marketing strategies. His leadership will further strengthen Lotlinx’s position as a trusted operational partner for dealerships nationwide.
About Lotlinx
Founded in 2012 and based out in Peterborough, New Hampshire, Lotlinx is the automotive industry leader in VIN-specific data solutions for inventory risk management. The Lotlinx platform provides automobile dealers and manufacturers with enhanced operational control over their retail business. Leveraging state-of-the-art real-time data and machine learning technology, Lotlinx provides a precision retailing solution that enables dealers to automatically adapt to market dynamics, mitigating inventory risk through VIN-specific strategies. To learn more about Lotlinx, please visit www.lotlinx.com.