Serra Chevrolet Sterling Heights increases monthly sales by 21%

https://www.youtube.com/watch?v=ewDERciXLcI One thing we hear often from dealers is how hard it’s become to know which vehicles actually need attention, and which ones don’t. Ben Brown, Executive Manager at Serra Chevrolet Sterling Heights, shared how his team tackled this challenge, reducing days-to-close and increasing monthly sales by 21% through a more targeted approach to inventory…

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2025 Year In Review

Despite a year of industry challenges, Lotlinx was proud to offer our clients solutions that helped them succeed despite the headwinds they faced. Here are the accomplishments we’re most proud of in 2025:  Our Machine Long before AI became a buzzword, Lotlinx built the industry’s first VIN performance platform — powered by machine learning. And…

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Len Short & Lance Schafer on CBT News: Lotlinx Launches LotGPT, a Free AI Advisor Tailored for Car Dealerships

Lotlinx recently launched LotGPT, a chatbot built specifically for car dealerships to streamline inventory management, optimize pricing strategies, and provide actionable insights for daily operations. In CBT News’ latest episode of Inside Automotive, Lotlinx’s Executive Chairman Len Short and Executive VP and GM of Product & Technology Lance Schafer joined Jim Fitzpatrick to break down…

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LotGPT Prompt Breakdown: ‘Where’s My Risk?’

Many dealers don’t understand their inventory risk or the drivers of VIN underperformance until it’s too late. This is one of the questions dealers bring to LotGPT—Lotlinx’s version of ChatGPT built for car dealers. Watch the video to see LotGPT answer a question like this. Watch the full episode HERE to see more questions dealers…

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Learn about Sentinel the VIN
Management Platform

Maximize your profits with our automotive technology solutions that execute VIN-specific strategies via innovative features, including real-time market analysis and inventory management that increases turn, reduces waste, improves margins, and controls risk.

Busting Pricing Myths: The Truth About Vehicle Markdowns

Webinar recording from June 18, 2024. Uncover the Truth About Effective Pricing Strategies Join Lotlinx CEO Jason Knight to debunk common misconceptions about markdowns and discover data-driven insights to optimize your sales strategy. In this webinar, we will reveal: Transform your approach to pricing with proven tactics that drive results. Don’t miss out on this…

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The Ultimate Guide to Effectively Manage your EV Inventory in 2024

Webinar recording from March 26, 2024. Electric vehicles made up 12% of the new car market in 2023, and analysts predict sales could rise by another 30% in 2024. But, EV supply and demand, evolving technology, and vehicle affordability could have an impact on those predictions. In this webinar, experts from Lotlinx discuss growing inventory…

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Maximize the Effectiveness of Your Dealership’s Ad Spend

Webinar recording from March 14, 2024. In an era of digital-marketing complexities, it’s crucial for dealers to clearly understanding exactly where their advertising dollars are going. For example, did you know that only 20 percent of a typical dealership’s digital-ad dollars go towards inventory that needs to move? In this webinar, experts from Lotlinx will…

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Inside the power of Lotlinx with Jason Knight and Jason Harris

Lotlinx Co-Founder Jason Knight sat down with Jason Harris, host of Strategy with Jason, at NADA to discuss the strategy behind the Lotlinx technology and the advantage it gives automotive dealers. About Jason Harris: Drawing on almost two decades of experience in the automotive industry, Jason Harris has established himself as a determined marketing and…

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Walking through the Lotlinx VIN Manager with Derek Mah and Jason Harris

Lotlinx VP of Product Derek Mah sat down with Jason Harris, host of Strategy with Jason, at NADA to discuss the technology company’s recent product developments. About Jason Harris: Drawing on almost two decades of experience in the automotive industry, Jason Harris has established himself as a determined marketing and operations strategist. With experience across…

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Looking Ahead: 2024 Predictions for Automotive Inventory

Webinar recording from February 20, 2024. Recent industry reports anticipate a cautious return to normalcy in 2024, projecting a slight uptick in new vehicle sales, despite rising interest rates. But what is “normal” for the auto industry? While initially not cause for concern, there are underlying issues that do not come into focus when solely…

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Feel the Lotlinx Effect

Lotlinx was created to hand operational and fiscal control back to the dealer. We have been harnessing our AI and machine learning technology for over a decade, purely focusing on how dealers can move their inventory more efficiently and effectively.

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