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An Automotive Data Platform for Inventory Management

Access VIN-level insights, backed by artificial intelligence (AI), and drive exponential growth with Lotlinx Sentinel the VIN Management Platform.

Join thousands of dealers who have experienced the advantage of Lotlinx, with cars moving 7-10 days faster.

Product image taken from Sentinel the VIN Management Platform

Our Strategic Automotive Inventory Platform

Lotlinx data-rich vehicle inventory management platform gives you the best possible market advantage on every vehicle transaction so you can take control your dealership at the VIN-level.

Product image taken from Sentinel the VIN Management Platform

Sentinel the VIN Management Platform

Maximize your profits with our automotive technology solutions that execute VIN-specific strategies via innovative features, including real-time market analysis and inventory management that increases turn, reduces waste, improves margins, and controls risk.

Detect at-risk vehicles and leverage real-time, inventory management opportunities to promote a specific VIN or make broader market adjustments to your dealership inventory.

Customers on the Lotlinx platform achieved a sell rate of close to 70% for the vehicles that were targeted with Lotlinx omni-channel advertising. *

Never worry about wasted automotive inventory management dollars again.

(*Results based on a review of Q1-2023)

Lotlinx VIN View Optimizer (VVO)

Robust automotive data leads to better decision making and better dealership outcomes like ROI, sales, and margins.

Track your VINs’ digital presence and make strategic automotive marketing channel optimization decisions with ease. Assess the distribution of channel spend, views, engagement for every VIN on your lot. VVO integrates fully with your existing Google Analytics 4 (GA4) to track engagements from every online source.

Lotlinx VIN Boost

VIN Boost campaigns are powered by Lotlinx AI to quickly drive qualified shoppers directly to the individual VINs you need to optimize, accelerating the sales pace for specific vehicles in order to meet inventory sales objectives.

How Our Dealership Inventory Management Platform Works

Our dealership inventory management platform works through a three-step process that optimizes inventory turnover, improves data insights, and enhances dealership profitability.

Step

1

Request a Demo

Sign up for a 1:1 consultation with a strategist who will show you our platform in action.

Product image taken from Sentinel the VIN Management Platform

Step

2

Leverage your Current Dealership Inventory & Google Analytics 4 (GA4) Data

Provide us access to your inventory and GA4 data. See at a glance exactly how much money you’re spending and what results that money is generating. Together, we will uncover which units need more or less attention in order to sell and set up a plan to promote the VINs that need the most help.

Product image taken from Lotlinx VVO

Step

3

Develop a VIN-Specific Strategy that Aligns with Your Dealership Goals

Work within the platform to control your dealership inventory at the VIN-level and reach the profit and volume goals you’ve set for your dealership.

Product image taken from Lotlinx VMX

Powerful Add-On Products for Automotive Retailing

Product image taken from Lotlinx VMX

Lotlinx VMX

VMX is a free powerful browser extension that provides VIN-level insights and
recommendations based on our proprietary automotive data set of real-time market factors.  

Access the industry’s most comprehensive market factor database right on your desktop, encompassing inventory pricing, stocking, sales trends, shopper demand, competitive performance, and more.

Product image taken from Lotlinx Showroom

Lotlinx Showroom

Lotlinx Showroom transforms your vehicle display pages (VDPs) into mobile-friendly automotive web pages that are optimized to consistently display the most relevant actions, making it easy for shoppers to engage with the vehicles in your inventory no matter what device they use.

Product image taken from Sentinel the VIN Management Platform

Lotlinx Video

Utilize Lotlinx’s AI and machine learning capabilities to precisely target your automotive inventory advertisements with Lotlinx Video, reaching consumers specifically interested in your exact VINs. This helps mitigate wasted advertising spend, improve inventory turnover,  and improve the overall customer experience.

The Lotlinx Advantage

Lotlinx stands out from the competition by harnessing advanced AI and machine learning technologies honed over a decade, resulting in superior inventory management for car dealerships. Our platform’s unique features and proven track record demonstrate its distinct advantage in optimizing inventory turnover and maximizing dealership profitability.

Frequently Asked Questions

How does the Lotlinx Sentinel the VIN Management Platform differ from traditional tools?

Traditional channel marketing tools target high funnel shoppers by leveraging advertising channels in a siloed nature – meaning the channels do not communicate and optimize for quality amongst one-another. Lotlinx is an AI and machine learning technology that starts at the VIN level, which is at the bottom of the funnel and targets buyers who are likely ready to purchase. Leveraging thousands of data inputs, our technology creates inventory management strategies that increase turn, profit, and overall ROI for each vehicle.

With 12+ years of data, deep automotive site integrations and thousands of dealership sites crawled daily. Lotlinx has over 12 years of data. This data consists of deep automotive site integrations and thousands of dealership sites which we crawl daily. An enormous amount of historical and real time data is delivered to our customers such as:

  • VDP volume
  • Days on lot
  • Engagement and conversion rate by channel
  • Pricing of similar VINs in the same market
  • Sales stocking trends.

Did you know that 80% of automotive inventory is never seen by potential buyers? The Lotlinx VVO report helps alleviate this dilemma. It is one of the best reports that lives in the Sentinel the VIN Management Platform. It easily identifies how each VIN in a dealership’s inventory is being supported by advertising and breaks it down by showing every VIN and how many views it is getting. It breaks it down further by showing which advertising is driving the views and to what VIN.

Lotlinx VIN Boost campaigns are powered by Lotlinx AI to quickly drive qualified shoppers directly to the individual VINs you are most motivated to sell. VIN Boost campaigns work in addition to core Lotlinx strategies by accelerating the sales pace for specific VINs in order to meet inventory sales objectives.

Lotlinx VMX is a free browser extension that provides VIN-level recommendations at the perfect time to promote your vehicles. Boost recommendations are based on a proprietary set of real-time market, pricing, and shopper engagement data – available right within your browser. Install the Chrome Extension here.

Is your website set up for the optimal mobile experience? Lotlinx Showroom transforms your VDPs into mobile-optimized pages designed to drive conversions and sell more inventory. Showroom makes it easy for shoppers to engage with the vehicles in your inventory no matter what device they use.

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Take your dealership to the next level.

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