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NADA 2026

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Serra Chevrolet Sterling Heights increases monthly sales by 21%

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Lotlinx Appoints Randy Kobat as Chief Commercial Officer

Veteran Automotive Executive to Lead Sales, Marketing, and Client Success as Lotlinx Enters Next Phase of Growth DETROIT (January 14, 2026) – Lotlinx, the auto industry’s first and only VIN Performance platform built to help dealers maximize profitability, announced today the appointment of Randy Kobat as Chief Commercial Officer (CCO). Kobat brings decades of executive…

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2025 Year In Review

Despite a year of industry challenges, Lotlinx was proud to offer our clients solutions that helped them succeed despite the headwinds they faced. Here are the accomplishments we’re most proud of in 2025: Our Machine Long before AI became a buzzword, Lotlinx built the industry’s first VIN performance platform — powered by machine learning. And…

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Len Short & Lance Schafer on CBT News: Lotlinx Launches LotGPT, a Free AI Advisor Tailored for Car Dealerships

Lotlinx recently launched LotGPT, a chatbot built specifically for car dealerships to streamline inventory management, optimize pricing strategies, and provide actionable insights for daily operations. In CBT News’ latest episode of Inside Automotive, Lotlinx’s Executive Chairman Len Short and Executive VP and GM of Product & Technology Lance Schafer joined Jim Fitzpatrick to break down…

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Lotlinx Q3 Quarterly Vincensus Report Reveals Temporary EV Surge as Incentives Expire, Heightened Competition Ahead

Stabilizing supply, aging inventory, and intensified markdown activity create a more price-sensitive market; Lotlinx dealers continue to outperform industry benchmarks DETROIT, Nov. 12, 2025 (GLOBE NEWSWIRE) — Lotlinx, the auto industry’s first and only VIN Performance platform built to help dealers maximize profitability, announced today its Q3 2025 Quarterly Vincensus Report, the most comprehensive quarterly inventory report in…

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McKevitt Volvo

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From CBT News: Reinventing Your Dealership for the Used Car Market

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Why Car Dealers Should Attend the LotLinx Session at Digital Dealer 23

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Car Dealer Digital Advertising Solutions by LotLinx – Positive Reviews

Lotlinx: Streamlining the Dealership Experience

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LotLinx Adds VINdrop to its VIN Specific Shopper Targeting Technology Platform TURN

LotLinx, the leading digital advertising technology solution for the auto industry, today announced the expansion of their VIN specific product suite, LotLinx TURN™ with the release of LotLinx VS – VINdrop. This exciting new product allows dealers to boost end-of-month performance and revenue goals by generating up to ten additional sales in ten days through…

What Dealers Are Saying

Real voices. Real results. Dealers across the country use Lotlinx to solve their toughest inventory challenges and protect their profits.

Lotlinx definitely helps us move metal at a much faster pace than we’re used to.

Edwin Tan

General Manager, San Francisco Toyota

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I’ve used a number of tools over the years and I would say that Lotlinx has been the most effective tool I have used ever in my career.

Richard Burke

General Manager, Bonnell Ford

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It is just amazing the reach that you get with these cars. I can show a customer that’s in-market for a hot vehicle that I have it at a competitive price.

Alex Pogue

General Manager, Pogue Chrysler

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