Featured
Blog

The Role of Technology in Modern Auto Dealerships: A Case for Automation

Read full story
A laptop on a table in the foreground with a car visible in the background inside a dealership showroom, illustrating the integration of technology in modern auto dealerships.
Featured
News

Lotlinx News Vol. 312: Summer deals heat up, while EV prices cool

Read full story

Latest

News

Lotlinx News Vol. 311: Doubling down on dealer discounts

Lotlinx insights: Markdown Mythbusters Lotlinx has been tracking the price elasticity of millions of VINs for over 10 years, and we’ve uncovered some truths about pricing markdowns. Download the free Markdown Mythbusters infographic for answers to questions like: Download Industry roundup: FROM REUTERS: U.S. auto sales set to modestly rise in May, report shows Despite…

Read more
A new car sits on the showroom floor of a dealership. A text "Markdown Mythbuster" is layered over the image.
Blog

The Markdown Myths and Realities of the Auto Industry

In the world of car sales, pricing strategies—especially the debate over dropping prices or “marking down” vehicles—come up often and can get pretty heated. The wisdom passed down between generations is that if a car is not selling, “mark it down.” Drop the price low enough, and the car will sell — so it works,…

Read more
Videos

Do you really know where your advertising dollars are going?

Webinar recording from May 22, 2024. In an era of digital marketing complexities, it’s crucial for dealers to have a clear understanding of where their advertising dollars are specifically going. At Lotlinx, we have explored Google Analytics and inventory data of thousands of dealers and this is what we see everywhere. This webinar explores the…

Read more
News

Lotlinx News Vol. 310: Are dealers graduating at the top of the class?

Lotlinx insights: Q1 2024 Lotlinx Vincensus The Lotlinx Vincensus is a regularly syndicated report crafted to demonstrate the state of automotive inventory across major OEMs. It serves as a detailed comparative analysis that shows how each OEM is performing against industry benchmarks, so dealers can see where they rank amongst their competition. This approach not…

Read more

Why Our Partners Love Us

Brands We Partner With

Take your dealership to the next level.

It’s your dealership. Control it with Lotlinx.