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Len Short & Lance Schafer on CBT News: Lotlinx Launches LotGPT, a Free AI Advisor Tailored for Car Dealerships

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Press

Lotlinx Q3 Quarterly Vincensus Report Reveals Temporary EV Surge as Incentives Expire, Heightened Competition Ahead

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LotGPT Prompt Breakdown: ‘Where’s My Risk?’

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Latest

Videos

LotGPT Prompt Breakdown: ‘How Do I Perform Against My Local Competition?’

Lotlinx recently rolled out LotGPT, our version of ChatGPT but built exclusively for automotive dealers. Dealers have a lot of questions for LotGPT, from inventory performance to pricing recommendations. But one question comes up often: “How do I perform against my local competition?” Check out Lotlinx’s Chairman and Co-Founder Len Short demonstrate how LotGPT handles…

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Press

Lotlinx Introduces LotGPT, the Industry’s First Dealer-Facing AI Advisor

The only chatbot built exclusively for dealers – powered by the industry’s largest dataset of VIN and shopper data, it delivers real-time VIN-level intelligence, market insights, and merchandising optimization to improve profitability DETROIT, Oct. 28, 2025 (GLOBE NEWSWIRE) — Lotlinx, the auto industry’s first and only VIN Performance platform built to help dealers maximize profitability, today…

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Videos

Len Short on Car Dealership Guy: Unveiling LotGPT: Automotive’s First Dealer-Facing Chat Tool

Lotlinx Executive Chairman Len Short joins Yossi on Car Dealership Guy to discuss LotGPT — the only chatbot that speaks dealer. LotGPT is the first chatbot built exclusively for car dealers. Think ChatGPT — but fluent in your market, your dealership, and your inventory. Fueled by Lotlinx’s decades of VIN-level and shopper data, it delivers…

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Videos

VIN Targeting: The Missing Piece in Your Strategy

The reality is that every month around 70 million shoppers start searching for cars online, but only 4 million actually buy a car. Are your vehicles showing up for them when they’re ready to pull the trigger? Most dealers would say yes. They assume that their brand marketing efforts (like paid search) or their conquest…

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Side-by-side comparison of a used red Volvo and a new purple Volvo, highlighting the difference between used and new cars.
Blog

Used vs New Cars: What’s the Better Sales Strategy This Year?

As we settle into 2025, dealers are facing a big decision: Should they focus more on selling used cars or lean into new vehicle sales? The answer isn’t easy because various market factors—from inventory levels to shifting consumer demand—are influencing sales strategies. With data from Lotlinx Vinsights, Kelley Blue Book, and other key industry sources,…

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A businessman holds a tablet projecting a glowing car icon, surrounded by digital marketing channels like social media and email.
Blog

Step-by-Step Guide to Omnichannel Marketing for Automotive Dealerships

Today’s car shoppers live online. They research, compare, and often select their vehicle digitally, but still crave the in-person experience for final purchase. For dealerships, this means survival relies on a strong omnichannel strategy. It’s not just about being present online; it’s about connecting every digital and physical touchpoint into a user-friendly journey. Meeting customers…

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Comparison of data mining and equity mining in automotive sales, highlighting key differences and dealership benefits.
Blog

Data Mining vs. Equity Mining: Which is Right for Your Dealership?

When it comes to selling more cars and maximizing profitability, data is your dealership’s best asset. But with so many tools available, it can be tough to know where to focus.  Two of the biggest strategies in data analytics for car dealers are data mining and equity mining. While they may sound similar, they serve…

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Futuristic digital car with AI-themed graphics, highlighting how AI and machine learning are transforming automotive marketing.
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How AI and Machine Learning Will Continue to Evolve Automotive Marketing

The automotive industry is in the fast lane toward a future powered by artificial intelligence (AI). For dealerships, this means exciting new opportunities to connect with customers, personalize the car-buying journey, and drive sales. Forget clunky spreadsheets and generic marketing blasts. AI and ML offer data-driven insights and automation capabilities that can revolutionize how you…

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News

Vinsights Vol. 330: Time Will Tell on Tariffs

🗞️ Industry roundup: FROM WARDSAUTO: Auto market thrives despite rising inventories, economic and political pressures Rising inventory levels, declining fleet sales, and increasing consumer affordability concerns are putting pressure on the U.S. auto market, with negative equity on trade-ins climbing to 25.5% of buyers. Despite these challenges, new-vehicle retail sales are projected to rise 8.1%…

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A person using a calculator while analyzing data on a laptop screen displaying charts, graphs, and business analytics.
Blog

The Best KPIs For Dealership Profit in 2025

Running a car dealership? You know it’s a numbers game, right? But with so many KPIs to track, it can feel like you’re drowning in data. How do you know which numbers really matter? Whether you’re a seasoned pro or just starting out, it’s easy to get lost in the sea of metrics. But the…

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