Catch up on everything you missed at NADA 2024! Check out our event recap and this year’s trending topics >>

Resources

Featured
Press

Lotlinx Unveils Vincensus: The Auto Industry’s Most Comprehensive Inventory & Pricing Report For Majority Of OEMs and Retailers

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Featured
News

Lotlinx News Vol. 309: Planting the seeds of sales growth

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Latest

Auto Dealership Inventory with AI Inventory Management Systems
Blog

Common Challenges in Auto Inventory Management and How to Overcome Them

For years, dealerships have walked on a tightrope of car inventory challenges, stocking up on the right VINs without risking overspending on inventory that could sit unused for extended periods. The unpredictable nature of sales and the unique customers that arrive at any given moment looking for a specific vehicle model make inventory management complex….

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Women using laptops to develop online automotive marketing campaigns to sell cars online
Blog

Mastering the Art of Virtual Selling in the Auto Industry

Digital disruption is hitting the world at an ever-evolving pace, and this could be said for any industry, including automotive companies and the largest original equipment manufacturers (OEMs). To adapt, car dealers must digitalize sales with virtual selling — transforming traditional selling methods into an innovative, tech-savvy marketplace.  The art of virtual sales in the…

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News

Lotlinx News Vol. 308: The sun is shining on shopper demand

Lotlinx insights: 2024 Auto Retail Inventory Pulse This March, Lotlinx presented more than 2,500 auto professionals with a survey to see how they tackle inventory management. The results confirmed that many dealers are still behind the curve when it comes to inventory technology adoption. For example:– A third (31%) of dealers still rely on gut…

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Team of experts analyzing automotive dealership performance data. Optimizing campaigns to reduce wasted ad spend and maximize ROI for car dealerships.
Blog

7 Strategies to Help Minimize Wasted Digital Media Dollars

The amount of wasted spending on digital advertising can vary significantly depending on various factors such as the targeting accuracy of the campaigns, the effectiveness of ad creative, ad fraud, and the specific goals of the advertisers. Estimates of wasted spending in digital advertising typically range from 30% to 80%.  At Lotlinx, our data suggests…

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Case studies Videos

San Francisco Toyota moves up in rank 60 spots with Lotlinx

San Francisco Toyota’s General Manager Edwin Tan uses the Lotlinx precision retailing platform to manage inventory across the dynamic Northern California market. Lotlinx AI and machine learning technology has diversified Tan’s marketing efforts, decreased the average days on lot per unit, and accelerated inventory sales, solidifying the store’s position as a brand leader.  “Lotlinx definitely…

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Case studies

Lotlinx helps dealers move 51% of units with 60+ days on lot

 In December 2023, a global automaker enlisted the VIN-specific Lotlinx platform to help dealers in the western region bring visibility to aging units approaching 60 days-on-lot. The program sold 51% of targeted inventory.  Key results 51% total inventory sold by all dealers 100% shoppers sent to dealer’s VDPs 87% traffic net-new to dealer’s site Download…

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Videos

Lotlinx Product Updates with Alex Karpyza – LIVE at NADA 2024

Alex Karpyza is the current Vice President of Commercial Operations and former Senior Director of Product Management at Lotlinx. He took to the Lotlinx stage live at the NADA Show Conference and Expo for the second year in a row to cover all of the developments coming out of the Lotlinx product team, including the…

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Videos

Formula One’s Mark Gallagher Keynote Presentation – LIVE at NADA 2024

Formula One executive and data-driven business expert Mark Gallagher came all the way from the UK to share insights into how F1 teams use data, AI, and machine learning to drive winning outcomes, accelerate operations, and, most importantly, protect their drivers. Gallagher’s session captivated the crowd and imparted the importance of constant technological evolution on dealer attendees….

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Videos

Fireside Chat with Microsoft Autos – LIVE at NADA 2024

Lance Lee, product lead at Microsoft Autos, sat down with Lotlinx General Manager Lance Schafer live at the Lotlinx booth during the 2024 NADA Show Conference and Expo in Las Vegas. The pair discussed the emerging technology and behind-the-scenes resources dealers can take advantage of with Microsoft and its billions of machines in the marketplace….

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Press

The Future of AI-Assisted Inventory Management: Lotlinx Sentinel Helps Dealers Mitigate Inventory Risk

Lotlinx Sentinel leverages proprietary machine learning, artificial intelligence and data mining technologies to empower dealers to take control of their inventory PETERBOROUGH, N.H., Jan. 29, 2024 /PRNewswire/ — Lotlinx, the auto industry’s leading VIN-specific data company for dealership inventory management, recently launched Lotlinx Sentinel – a highly evolved vehicle risk mitigation platform. Sentinel protects dealers by forecasting risks and implementing…

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