Person holding a phone with ChatGPT open in a dealership showroom, highlighting AI's role in enhancing car sales, customer service, and inventory management.

How ChatGPT Helps Car Dealerships Make More Sales

We already know AI works for the auto industry. It’s fast, it’s smart, and it’s a tool to help dealers move metal faster. But each AI model is different, and the countless ways to use them can be overwhelming. ChatGPT can be a powerful ally for car dealerships that want to push more sales, customer…

Read more
A person working on a laptop in a dealership, tracking KPI metrics to analyze sales growth.

7 Key KPI Metrics Dealers Must Track for Sales Growth

Car dealers always have something to track — dealership industry turnover, invoicing delays, labor rates; the list goes on. With the car dealership industry generating over $1 trillion in new vehicle sales in 2019 alone, the industry is both vast and challenging. It requires big investments but often operates with tight profit margins. It requires…

Read more
Salesperson handing over car keys to a customer while shaking hands, illustrating successful car sales to boost profits.

How to Sell More Cars and Earn More Profit: Proven Strategies for Dealers

Over the past twenty years, selling new cars has become less profitable for many reasons. Stock market ups and downs, intense competition among manufacturers, and shifting consumer tastes have all joined the mix— even cyberattacks on major software providers; this month’s CDK Global attacks have caused widespread outages felt across the American auto retail sales…

Read more
Image depicting virtual car sales at dealership with 'build trust' symbol.

How to Build Trust and Credibility in the Digital Age of Auto Sales

Building trust and credibility in the digital age of auto sales is one of the main determinants of success. Today, half of a consumer’s decision to repurchase or recommend an automotive brand or dealer revolves around trust. Although dealerships and car salespeople have historically faced skepticism, earning trust is achievable with the right approach. Embracing…

Read more

Learn about Sentinel the VIN
Management Platform

Maximize your profits with our automotive technology solutions that execute VIN-specific strategies via innovative features, including real-time market analysis and inventory management that increases turn, reduces waste, improves margins, and controls risk.

How to Calculate Your Car Dealership Inventory Turnover Ratio

How to Calculate Your Car Dealership Inventory Turnover Ratio

Measuring the success of your auto dealership includes many metrics to track. The buying process isn’t linear any longer, as the digital age has transformed buyer behaviors, influencing changes in how you sell and market vehicles.  One of the most crucial numbers to calculate and use as a KPI (key performance indicator) is the automotive…

Read more
Are EV Car Sales Actually Slowing Down

Are EV Car Sales Actually Slowing Down?

Auto industry experts predicted this to be the age of the electric vehicle (EV). With regulatory changes and a more eco-conscious society, EV car sales were once on a high-growth trajectory. EV inventory was once limited, and waitlists were common. While electric vehicle and gas-powered inventory slowed during the pandemic’s supply chain impacts, recovery has…

Read more
7 Strategies to Increase Dealer Profitability

7 Strategies to Increase Dealer Profitability

One of the key struggles for dealerships in the automotive industry is the pursuit of profitability. It can seem like an insurmountable challenge with so many factors impacting it. However, it’s vital to success. By applying the right strategies that focus on data and insights, an increase in auto dealer profitability is more attainable for…

Read more
Measuring Dealership Success Marketing vs. Metal Metrics

Measuring Dealership Success: Marketing vs. Metal Metrics

Which is better for measuring car dealership success—metal metrics or marketing metrics? How are you measuring success? It’s not solely about revenue, as there are many things that eat up margins. Car dealerships that want to understand performance and profitability dive into their data and measure a variety of activities within the sales cycle. There…

Read more
Inventory Management Best Practices for Car Dealers

11 Inventory Management Best Practices for Car Dealers

Accurately managing your inventory is a primary focus for car dealers. It presents unique challenges due to the sheer volume of vehicle makes and models and all their options. To expertly navigate these issues, inventory management tools play a crucial role. They help dealerships with the competitive landscape and boosting profitability while reducing cost and…

Read more

Finding Silver Linings in a Buyer’s Market

“I had a great year last month.” Is your store still operating in this headspace?  Don’t get me wrong, October was one of the most lucrative sales months on record. Shoppers spent over $46 billion on new inventory alone. But, the automotive market is transitioning faster than I’ve seen throughout my 25+ years in the…

Read more

Feel the Lotlinx Effect

Lotlinx was created to hand operational and fiscal control back to the dealer. We have been harnessing our AI and machine learning technology for over a decade, purely focusing on how dealers can move their inventory more efficiently and effectively.

Brands We Partner With

Take your dealership to the next level.

It’s your dealership. Control it with Lotlinx.