For years, dealerships have walked on a tightrope of car inventory challenges, stocking up on the right VINs without risking overspending on inventory that could sit unused for extended periods. The unpredictable nature of sales and the unique customers that arrive at any given moment looking for a specific vehicle model make inventory management complex….
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Digital disruption is hitting the world at an ever-evolving pace, and this could be said for any industry, including automotive companies and the largest original equipment manufacturers (OEMs). To adapt, car dealers must digitalize sales with virtual selling — transforming traditional selling methods into an innovative, tech-savvy marketplace. The art of virtual sales in the…
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The amount of wasted spending on digital advertising can vary significantly depending on various factors such as the targeting accuracy of the campaigns, the effectiveness of ad creative, ad fraud, and the specific goals of the advertisers. Estimates of wasted spending in digital advertising typically range from 30% to 80%. At Lotlinx, our data suggests…
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Having the right automotive inventory management partner for dealerships is a must. It’s easy to overlook inventory management, but not giving it the attention it deserves can cause issues that hurt your business. Imagine a customer coming in for a specific automotive part you think you don’t have, only to find out later it was…
Read moreMaximize your profits with our automotive technology solutions that execute VIN-specific strategies via innovative features, including real-time market analysis and inventory management that increases turn, reduces waste, improves margins, and controls risk.
Our friends at Reunion Marketing give some valuable advice on how to get the most out of Google Analytics and how even the simplest features can boost productivity in this week’s edition of Mind of the Dealer. To learn how you can put the industry’s #1 Automotive /AI/ to work at your dealership, schedule a…
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In the second installation of the LotLinx video series, “Mind of the Dealer,” we sit down with iFrog Digital Marketing COO, Brent Durham, to discuss the importance of brand identity, and how automotive dealers can maintain a consistent brand message through digital marketing efforts. To learn how you can put the industry’s #1 Automotive /AI/…
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Eric Brown, LotLinx president, was recognized at the 2018 DrivingSales Presidents Club as a Most Valuable Insight finalist. “I think what’s fascinating is to watch the AI actually learn when we engage a new dealer or OEM. We can see literally a hockey stick as the machines starts to learn where are the best shoppers… and…
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Jason Knight, LotLinx Co-Founder and Vice Chairman, met with CBT News to discuss how /AI/ identifies the optimal time to convert shoppers from a competitive vehicle to what an OEM is trying to move. To learn more about how you can put the industry’s #1 Automotive /AI/ to work at your dealership, schedule a FREE…
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Len Short, LotLinx Chairman and CEO, meets with Jim Fitzpatrick of CBT News at the 2018 NADA Show to discuss how /AI/ is disrupting the digital marketing world for dealers. To learn more about how you can put the industry’s #1 Automotive /AI/ to work at your dealership, schedule a FREE demo today by filling…
Read more Lotlinx was created to hand operational and fiscal control back to the dealer. We have been harnessing our AI and machine learning technology for over a decade, purely focusing on how dealers can move their inventory more efficiently and effectively.
It’s your dealership. Control it with Lotlinx.
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