Get in on the insights! Lotlinx asks and answers the automotive industry’s toughest questions to help move metal faster.
Originally published by Auto Finance News | Aidan Bush | July 10, 2026 While rising auto sales in June caused inventories to dip year over year, opportunities exist for dealers to grow sales by marketing inventory on a model-by-model basis, experts say. New vehicle inventories dropped 3% YoY to 72 days in June, as new…
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Auto dealers are navigating a perfect storm of challenges – from the ripple effects of the 25% tariff on imported vehicles to unpredictable market shifts, inventory aging, and volatile pricing trends. To stay competitive, more dealers are turning to advanced AI-driven solutions that go far beyond basic analytics. Technologies like Large Language Models (LLMs), Agentic…
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It’s Your Dealership, It’s Your Decision – Agentic AI Just Makes It Easier Technology is moving a million miles per hour, and the future of dealership marketing is evolving with it. The way cars are bought and sold has changed drastically in the past few years, and only the dealerships that adapt will be the…
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Don’t Just Buy the AI Hype—Make It Work for Your Dealership AI is everywhere in the automotive industry, promising to revolutionize inventory management, marketing, pricing, and more. But not all AI is created equal. Some vendors are selling high-tech promises without delivering real, measurable results. For dealers, AI should be more than just a buzzword—it…
Read moreMaximize your profits with our automotive technology solutions that execute VIN-specific strategies via innovative features, including real-time market analysis and inventory management that increases turn, reduces waste, improves margins, and controls risk.
Big data is a part of every major modern industry. How well do you know yours? Can you even tell the difference between good data vs. bad data? Organizations frequently deal with problems like incomplete, inaccurate, or unsecured data. Managing undiscovered or hidden data adds to this. Gartner claims that poor data quality costs organizations…
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In today’s competitive automotive market, a well-stocked inventory is just scratching the surface. The key to success comes from developing a strategic approach to guide potential customers through the buying process. According to Consumer Affairs, there were over 52 million car sales in 2022. With demand at its highest since before the pandemic, mastering your…
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By Suzanne Reimer, CMO Lotlinx Hey dealers, are you leveraging automotive performance marketing? You may ask why I am asking this question. After working in the automotive sector for four years and reviewing many dealers’ media plans, I have found that they are not separating their branded campaigns from their performance campaigns. Defining Branded Campaigns…
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To sell more cars, you need to look into the mind of the buyer. The many colorful shopper personalities wants, and needs should directly influence how you market. Especially since marketing is shifting to be more in favor of data, understanding the demographics of your customer base allows you to create targeted campaigns that resonate…
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Whether buying a car online or at a dealership in person, many customers know the disappointment of finding their favorite car unavailable due to low inventory. While this situation might suggest that certain models are selling well, it actually poses serious challenges for dealerships. Out-of-stock items in the automotive industry can breed more frustrated customers,…
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Author: Jennifer Suzuki In January, it will be 22 years since I started focusing on selling cars. The dealership phone calls have literally saved my life – not an exaggeration. Getting into the business of selling cars at 18 without a family, home, car, or future had me scared and hungry. The 40 sales dudes…
Read more Lotlinx was created to hand operational and fiscal control back to the dealer. We have been harnessing our AI and machine learning technology for over a decade, purely focusing on how dealers can move their inventory more efficiently and effectively.
It’s your dealership. Control it with Lotlinx.
