Blog Archives | Page 4 of 10

Car dealership with a salesperson and customer shaking hands in a festive showroom decorated for the holidays.

Turbocharge Your Dealership: How to Gear Up for Holiday Sales

Time is ticking on 2024, with less than five weeks to go. With customer confidence growing, high inventory, the best OEM programs, and the lowest pre-owned prices, this December is arguably the most critical month of 2024. But it’s up to you, the salesperson or dealership owner, to increase car sales. With these quick tips…

An Image showing upward trends in used car inventory with graphs, car illustrations, and futuristic design for January 2025.

Used Car Inventory Trends to Watch in January 2025

The used car market has been a rollercoaster ride in recent years, influenced by factors like the pandemic, supply chain disruptions, and rising interest rates. As we look into 2025, learn the potential used car inventory trends that could shape the sector. January 2025 Used Car Market Forecast Inventory Used car inventory remains tight While…

A car dealership office decorated for Christmas, featuring a salesperson and customer discussing paperwork by a table.

Master Auto Inventory Management to Attract Holiday Shoppers

It’s common knowledge that the holiday season is a prime time for car buyers, making it a busy period for dealerships. However, not all days and weeks within this festive window are the same. According to MarketWatch, “the best time to buy a car is from October through January 1, with December as the standout.”…

Rows of parked cars in a dealership lot at sunrise, symbolizing the return of vehicle inventory with a bold red banner stating, 'Inventory is back, but profitability is at risk.

Inventory Is Back, but It’s a Rocky Road to Profitability

November has been an important month for the automotive inventory market as dealers and manufacturers strive to balance supply and demand amidst various economic and technological challenges. The post-cyber breach landscape is stabilizing but has left a big imprint on how inventory data is managed and reported. This reset in operations provides the backdrop for…

Learn about Sentinel the VIN
Management Platform

Maximize your profits with our automotive technology solutions that execute VIN-specific strategies via innovative features, including real-time market analysis and inventory management that increases turn, reduces waste, improves margins, and controls risk.

Image depicting virtual car sales at dealership with 'build trust' symbol.

How to Build Trust and Credibility in the Digital Age of Auto Sales

Building trust and credibility in the digital age of auto sales is one of the main determinants of success. Today, half of a consumer’s decision to repurchase or recommend an automotive brand or dealer revolves around trust. Although dealerships and car salespeople have historically faced skepticism, earning trust is achievable with the right approach. Embracing…

A laptop on a table in the foreground with a car visible in the background inside a dealership showroom, illustrating the integration of technology in modern auto dealerships.

The Role of Technology in Modern Auto Dealerships: A Case for Automation

In an industry traditionally hesitant to embrace change, modern auto dealerships are now gearing up for a revolutionary shift. Historically, the intricacies of buying a vehicle—from delivery logistics to the high stakes attached to each purchase—have made the automobile sector a laggard in tech adoption. Unlike simpler commodities like books or electronics, cars posed a…

A modern car dealership showroom with a laptop placed on a table in the foreground. Cars are on display in the background. This image highlights the role of technology in today's auto dealerships.

Using Artificial Intelligence To Win Car Sales

Artificial Intelligence (AI) holds big potential for the automotive industry in marketing and sales (M&S). Harnessing AI can transform how automotive Original Equipment Manufacturers (OEMs) and retailers engage with customers, improving operations, personalizing interactions, and ultimately driving higher sales and lower costs. Here’s What You Need to Know About The Applications of AI in Automotive…

A new car sits on the showroom floor of a dealership. A text "Markdown Mythbuster" is layered over the image.

The Markdown Myths and Realities of the Auto Industry

In the world of car sales, pricing strategies—especially the debate over dropping prices or “marking down” vehicles—come up often and can get pretty heated. The wisdom passed down between generations is that if a car is not selling, “mark it down.” Drop the price low enough, and the car will sell — so it works,…

Rows of new cars parked at a dealership lot. Optimizing dealership inventory turnover can help ensure a fresh selection of vehicles to meet customer demand.

How To Optimize Dealership Inventory Turnover for Maximum ROI

Running an auto dealership comes with its unique set of challenges and rewards. Among the endless metrics to keep tabs on, the inventory turnover ratio is a critical indicator of a dealership’s operational performance. This ratio, calculated by dividing the cost of goods sold by the average inventory value, reveals how frequently a dealership cycles…

A dealership showroom manager analyzes analytics graphs to identify opportunities for performance improvement and profit growth.

3 Ways to Use Data Analytics to Improve Dealership Performance

Running a dealership is like driving down a busy highway. You need the right car in stock, a clear roadmap to reach your target customers, and functional operations to keep things running smoothly. But in today’s competitive market, relying on instinct and experience alone can leave you stuck in the slow lane. In order to…

Feel the Lotlinx Effect

Lotlinx was created to hand operational and fiscal control back to the dealer. We have been harnessing our AI and machine learning technology for over a decade, purely focusing on how dealers can move their inventory more efficiently and effectively.