Case studies

Lotlinx helps dealers move 14,000+ units in end-of-year push

At the end of 2023, a global automaker selected Lotlinx as its VIN-specific technology partner to help dealers across the nation promote and sell down their end-of-year inventory. The program helped dealers move 14,000+ units. Key results 65.7% total inventory sold by all dealers 100% shoppers sent to dealer’s VDPs 87% traffic net-new to dealer’s…

San Francisco Toyota moves up in rank 60 spots with Lotlinx

San Francisco Toyota’s General Manager Edwin Tan uses the Lotlinx precision retailing platform to manage inventory across the dynamic Northern California market. Lotlinx AI and machine learning technology has diversified Tan’s marketing efforts, decreased the average days on lot per unit, and accelerated inventory sales, solidifying the store’s position as a brand leader. “Lotlinx definitely…

Lotlinx helps dealers move 51% of units with 60+ days on lot

In December 2023, a global automaker enlisted the VIN-specific Lotlinx platform to help dealers in the western region bring visibility to aging units approaching 60 days-on-lot. The program sold 51% of targeted inventory. Key results 51% total inventory sold by all dealers 100% shoppers sent to dealer’s VDPs 87% traffic net-new to dealer’s site Download…

McCarthy Auto Group boosts conversions 140% in one month with Lotlinx

Advertising Director Matt Hunnicutt uses the Lotlinx precision retailing platform to manage inventory marketing for the McCarthy Auto Group’s twelve rooftops in Kansas City. Lotlinx AI and machine learning technology has decreased the marketing cost per unit, decreased the average days on lot per unit, and increased the number of low-funnel conversions on McCarthy’s vehicle…

Learn about Sentinel the VIN
Management Platform

Maximize your profits with our automotive technology solutions that execute VIN-specific strategies via innovative features, including real-time market analysis and inventory management that increases turn, reduces waste, improves margins, and controls risk.

Ray Catena Mercedes-Benz of Union

Digital site visits skyrocketed during the COVID-19 pandemic, and the need to advertise online became essential. General Manager Dan Liguori began seeking out solutions to efficiently promote his inventory while protecting his bottom line. Dan turned to Lotlinx Video’s targeting capabilities to unlock the vast audience of mobile consumers and deliver valuable shopping sessions to…

Holman Cadillac

With multiple rooftops operating the LotLinx platform to drive vehicle sales, the strategic marketing decisions at Holman Cadillac always align to VIN specific sales goals. So when they found themselves with a group of niche models collecting over 300 days of dust, they knew to work with our strategy team on a targeted campaign to…

Mile High Honda

Well-versed in the complexities of a fluctuating market, General Manager George Black understands the importance of advertising must-sell inventory in times of uncertainty, such as the COVID-19 pandemic. Having previously utilized the LotLinx product suite for his digital campaigns, George readily embraced LotLinx’s /AI/-powered, cost-effective video advertising platform, VINtv. Preparing for an influx of 2021…

Cuneo Advertising

Cuneo Advertising has been partnering with LotLinx since 2016 to help dealers achieve inventory objectives and enhance brand reputation within their given marketplace. Katie leverages /AI/ to launch campaigns targeting specific vehicles that align with Tier II and III level marketing strategies. “LotLinx /AI/ has been a crucial ingredient to our clients’ success. The platform…

Feel the Lotlinx Effect

Lotlinx was created to hand operational and fiscal control back to the dealer. We have been harnessing our AI and machine learning technology for over a decade, purely focusing on how dealers can move their inventory more efficiently and effectively.