As we settle into 2025, dealers are facing a big decision: Should they focus more on selling used cars or lean into new vehicle sales? The answer isn’t easy because various market factors—from inventory levels to shifting consumer demand—are influencing sales strategies. With data from Lotlinx Vinsights, Kelley Blue Book, and other key industry sources,…
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Today’s car shoppers live online. They research, compare, and often select their vehicle digitally, but still crave the in-person experience for final purchase. For dealerships, this means survival relies on a strong omnichannel strategy. It’s not just about being present online; it’s about connecting every digital and physical touchpoint into a user-friendly journey. Meeting customers…
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When it comes to selling more cars and maximizing profitability, data is your dealership’s best asset. But with so many tools available, it can be tough to know where to focus. Two of the biggest strategies in data analytics for car dealers are data mining and equity mining. While they may sound similar, they serve…
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The automotive industry is in the fast lane toward a future powered by artificial intelligence (AI). For dealerships, this means exciting new opportunities to connect with customers, personalize the car-buying journey, and drive sales. Forget clunky spreadsheets and generic marketing blasts. AI and ML offer data-driven insights and automation capabilities that can revolutionize how you…
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Can you feel the automotive advancements in the air? This week, read why auto production is temporarily on the rocks and why EVs are finally earning some love. Plus, see which dealer is the apple of Ford’s eye. FROM CBT NEWS: Ford Dealer in Town of 700 Finishes 33rd in the Nation LotLinx friends…
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And the award for best automotive advancements goes to…industry-wide January sales gains, the EV ads that dominated the Super Bowl, and the fight to save sedans. FROM AUTOMOTIVE NEWS: Light Trucks Drive Toyota, Hyundai, Subaru, Kia to Gains January resulted in industry-wide gains for every reporting manufacturer aside from American Honda thanks to strong demand…
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Checkmate! The industry is making moves this week with dealers heading back out to auction and major OEMs committing to EV development. Plus, take a look at the models you should and shouldn’t have on your used car lot. FROM AUTO REMARKETING: Balmy January Creates Early Signs of Spring Market Unpredictable weather across the country…
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This week’s automotive advancements are packing a punch. Read why subscription services might not be the underdog for long and why CPO sales are aiming for a record-breaking decade. Plus, why Tesla continues to hold the heavyweight title in the EV market. FROM AUTOMOTIVE NEWS: 2020 Predictions on Subscription Services, U.S. Sales Analysts expect consumers…
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Automotive advancements are winning the week! Read why SUVs are starting to dominate the EV market and why it might be time for cars to make their comeback. Plus, are millennials the industry’s secret weapon? FROM AUTOMOTIVE NEWS: A Closer Look at 2019 U.S. Auto Sales Get down to the nitty gritty of last year’s numbers…
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GM of Product and Technology shares secrets behind the AI Company’s leading automotive shopper targeting network LotLinx, the auto industry’s leading VIN Demand Platform™, announced today that their automotive shopper targeting technology has reached an all-time high in regards to quality of engagement seen from traffic delivered to the dealer site via their vehicle ads….
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